Life Specialty Coatings announced their first product demo of the year at their headquarters in Santa Fe Springs CA.
Located at 12927 Sunshine Avenue in Santa Fe Springs, the demo will start at 9 am and run through till 1pm. Come for some of come for all, reps will be showing how to install their AL system the AL-flex system MC system and the FM system as well as discussing decorative overlays with stains and some of their new products that they are introducing.
I recently had the pleasure of catching up with Joe Devlin of life deck now known as life specialty coatings… We’ve known each other for approximately 15 years now. Time flies when you’re having fun.
It’s been a while since we hung out and it was great to catch up and see what life has been doing. With some new hires and some new positions for marketing they have made a big push in revamping their waterproof deck lines and revised the website and marketing materials.
Imagine driving into a Ford dealership; you are looking to buy a new car…
After taking your new Ford home and driving it for a couple months you have a problem with it. No problem you think, I’ll go to the dealership and they’ll fix it under the factory warranty right? Away you go and the dealership looks at you and says, we’re sorry, your warranty was for only 30 days and 30 days has passed…we can fix it for $X,XXX.xx.
You stand there in disbelief, saying wait this is a Ford dealership, I bought the car from you and have a factory warranty. The service manager says no you don’t, we warranty the car but only for 30 days after you buy it. So you call Ford and say hey I bought a car from X dealership and they say there’s no factory warranty available, what’s up with that?
I’m not sure when Hill Brothers Chemical Company first started manufacturing Magnesite, however, it’s safe to say it’s been around California, Arizona, Nevada and other Western states for a long long time…it’s distinctive bull nose edges are a sure sign of what the deck has on it.
What I do know is that up until 1977, Magnesite was manufactured using Asbestos as an ingredient. Hill Brothers sold millions of square feet of the material as interior and exterior flooring. This 1999 article from the LA Times discusses the allure of Magnesite, although it doesn’t discuss Magnesite’s little problem of asbestos in it… https://www.latimes.com/archives/la-xpm-1999-jul-11-re-54828-story.html
Y’all ready for this? Our new 3 to 4 minute video series will focus on best practices building and waterproofing decks over living spaces. I’ll be talking about framing, sloping, sheathing, flashing, drains and much more! Watch for our posts coming soon.
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